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Giorgetti and Maison René Caovilla: Italian Authenticity

Giorgetti has just signed an agreement for an important collaboration with the shoe designer René Caovilla, an icon of the Riviera del Brenta shoe manufacturing district since 1934.

The project features the social campaign of the René Caovilla brand, which used the interiors of the Atelier Giorgetti in Via Serbelloni in Milan to create a charming scenography.

The atmospheres created by the Giorgetti products accented and enhanced the artistic prestige of the shoe collections and the brand's elegant modern style.

For Christmas 2020, therefore, this project is an unmistakable tribute to the excellence of Italian manufacturing, which the two brands represent also through their membership in the Altagamma foundation, which unites creative Italian companies with high industrial and cultural value.

The result is a truly beautiful and authentic portrayal of the aesthetic superiority of "Made in Italy". These two brands represent the extraordinary cultural heritage built by Italians and handed down from generation to generation.